SPONSORSHIPS AVAILABLE!! The DeLand Area Chamber of Commerce in cooperation with the City of DeLand and Volusia County , partner to coordinate this annual community pride event. Volunteers from all over the community come out to clean up DeLand. In past years as much as 101 tons of trash have been picked up by the volunteers. Volunteers enjoy a post event picnic, sponsored by The DeLand Breakfast Rotary. The Crowning of Miss Keep DeLand Beautiful 2018, prizes for the most unusual piece of trash and the most valuable piece of trash are awarded and the first 200 (volunteer teams) to pre-register will receive a free commemorative t-shirt.