This workshop is for new entrepreneurs or those considering starting their own small business. • Starting a Business Plan - A business plan is your roadmap to Success - Learn about the key sections. • Marketing your Business - Everything you do to get customers is part of marketing. • Checking Financial Viability - Before you commit too much time and energy, make sure your concept is viable from a dollars and cents perspective. • Tracking Income & Expenses - Both income and expenses directly impact profit. • Picking a Legal Structure - There are five alternatives - one size does NOT fit all. Find out how they differ so you can decide which is best for you. • Financing Your Business - Discover a wide range of potential funding sources. Learn about SBA loan guarantees. This workshop is being presented by David Shifflett, who is a certified SCORE mentor located in the West Volusia area. He is an Adjunct Professor - Florida Technical College, where he instructs individuals from diverse and multicultural backgrounds and ensures all aspects of owning or managing a business are understood.